Calling all witches: Lunar Beauty, the makeup brand founded by Manny Gutierrez, just unveiled its new Moon Spell collection and you're going to want to make magic with every piece. Just in time for Halloween, the makeup collection includes an eye shadow palette in a Book of Shadows–themed package, liquid lipsticks, and lip gloss.

The collection is so adorable. We're going to dive right into the specifics and let the makeup do the chanting.


Oh yes, it's an eye shadow palette shaped like an ancient spell book!

A shadow palette that looks like a spellbook. It appears that the Lunar Beauty Moon Spell palette is here to guide us through the darkness, with 15 shades, all named after famous fictional witches. 


Are you a Nancy, a Winifred, or a Hermione?

Lunar Beauty has discovered the secret to getting us to part with our hard-earned cash: Name your eye shadows after our favorite witches. There's Prue, Piper, Phoebe, and Paige from Charmed, Nancy, Sarah, and Bonnie from The Craft (yes, once again Rochelle is excluded), Hermione from the Harry Potter books, Sabrina the Teenage Witch, Winifred and Mary from Hocus Pocus, Kiki from Kiki's Delivery Service, Samantha from Bewitched, Fiona from American Horror Story: Coven, and Marnie from True Blood. Who's your wickedest witch of choice?

According to Trendmood, it will retail for $48.


The collection also includes black and blood red lipstick, naturally.

Lunar Beauty also shared swatches of the liquid lipsticks on its Instagram stories. The collection includes two must-haves lip colors for any witch, a black and blood red. They will retail for $18. The Enchantment gloss has a pink-purple shimmer and can be worn on its own or over the liquid lipstick. It will retail for $17, and the full lip set is available for $42.


If you're ready to say poof to your money, here's how you can buy the collection.

The Lunar Beauty Moon Spell collection will be available on October 4 at, and it is limited-edition.