Victoria Beckham Beauty
photo: Getty Images

For decades, Victoria Beckham has been the portrait of high fashion. Her eponymous clothing line is the ready-to-wear brand that fashionistas everywhere swear by for their day-to-day dose of luxury, and she's undoubtedly one of the most permanent front-row fixtures at fashion weeks around the globe. In addition to those killer fits, however, she's also become one of the poster children for chic and simple beauty. Just think about it: That iconic blunt bob is the picture that's been taken to more stylists around the world than one can count. 

Now just in time for fall, her long-awaited beauty line, Victoria Beckham Beauty, is on its way, and we can hardly wait to get our hands on it!

Months ago, Victoria Beckham announced that she would be dropping a beauty line. 

"SO excited to announce that I will be launching Victoria Beckham Beauty later this year! Cannot wait to be able to share it with you!! Subscribe at the link in bio for exclusive news and updates," she shared on her Instagram in February. 

She added that the brand would be everything beauty-focused. “I want to take care of women inside and out, providing them with the must-have items in makeup, skincare, fragrance, and wellness that I feel I need in my own life," Beckham said in a release. 

Well, beauty babes, it looks like the release is finally happening. 

"I have been talking about this for a long long time but it is finally happening!!! Head over to @victoriabeckhambeauty, so much exciting news to share with you xxx Kisses VB," she announced on her page with a photo of her in what appears to be a lab jacket. 

But much to the dismay of our pockets, Beckham gave us only a four-day warning. 

"The final countdown starts NOW," she posted. "#VictoriaBeckhamBeauty launches in just four days. Stay tuned for more news about the debut collection. Beauty that moves you," she said, teasing the official launch that's now only three days away. Looks like gathering our coin quicker than usual is a must before the weekend. 

And the brand logo is just as posh as she is. 

The simple black font that simply spells the name of the line boasts no frills and no graphics. Instead, it's just a clean and straight-to-the-point logo that is exactly what we would expect from the designer and former Spice Girl who is the embodiment of chic minimalism.

This is what we're pretty sure we can expect.

Based on the graphic on the homepage of the brand's website, the first release will likely include eye shadow, and one that's probably packed with shimmer. Additionally, the logo and past statements from Beckham herself have led fans to believe that the packaging and product will be minimalistic and easy to use on the go. And an added bonus: The brand's Instagram page revealed that Victoria Beckham Beauty is clean! 


photo: Giphy

Looks like we'll have to bite the bullet here and spend our Friday paycheck on a boatload of Victoria Beckham Beauty, as if we don't already have a million other beauty buys to make happen before summer ends.