Tati Westbrook has always been a darling of the beauty community. She's known to be honest about the cosmetics she tries (ahem, never forget her MAC pizza cutter eyeliner review), not overly flashy as other influencers have been accused of being, and just a real around-the-way kind of girl. Westbrook is also an influencer who is part of the over-30 age group that's severely underrepresented in the beauty industry as a whole. But it's these qualities that have helped her earn her first 5 million YouTube subscribers.
Most important, Westbrook tends to steer clear of drama, and that's exactly why she felt the need to set the record straight (again) about why she went against her typical behavior to publicly call out her former friend James Charles. Apparently, Westbrook isn't too happy with the reaction, although much of it has been in her favor. She defended Charles against bullies in her most recent video.
To be fair, the memes have been pretty ruthless.
People have been counting and celebrating the subscriber plummet of James Charles' YouTube channel, which has lost millions of subscribers. "Anyway, congrats to James Charles for hitting 13 [million] subscribers. This is such a huge milestone and step towards influencer representation in the media," one critic joked.
The joke is a play on James Charles' term "influencer representation," which is how he described his appearance at the Met Gala. Charles was roasted heavily for the comment, which made light of actual marginalized groups who need real representation in public spaces. Infuencers are not marginalized groups. They're privileged people with followers and brand relationships and money.
That said, it's important to point out that criticism of Charles and his decrease in followers was happening before Tati Westbrook called him out on her YouTube channel. Drama channels on YouTube had already begun reporting that his subscriber count was decreasing by the thousands just days before Westbrook spilled the tea on their relationship. Her video just added another nail in the coffin and pushed that drop into the millions.