Every year, pop culture inspires *the* Halloween costume of the season.
... but shockingly, no one's used Fenty Beauty for a Pennywise tutorial.
And that makes zero sense. The clown-of-the-moment would definitely use the makeup brand-of-the-moment, right?
I mean, with his skin... he, like, has to...?
(Name a brand that has a more impressive shade range. I'll wait.)
That's why one woman is calling on members of the Rihanna Navy to use Fenty Beauty to create "Fentywise" looks this year.
Fentywise? FENTYWISE? I'm dead.
(Jill Hopkins is a Chicago-based radio host, a bonafide genius, and my personal hero.)
Twitter is 10000% onboard.
What better way to honor two pop culture phenomenons than to combine them into one incredible costume?
You read it here first: Halloween 2017 is the year of "Fentywise."