Jones Road, Bobbi Brown's new makeup brand, is all about effective, easy, beautiful makeup looks. According to Brown, she created the brand under the philosophy that the beauty world doesn't need more products, it needs better products. Jones Road has a limited number of products, but they actually work. This isn't a brand where you'll find some great products and some duds — they're all great products.

According to the website

"Jones Road starts with the idea that every product should be a hero product.

We have distilled a lifetime of beauty expertise into an edited collection of high-performance, multi-purpose essentials.

All easy. All effective. All clean. (Actually clean: We follow guidelines even more stringent than those set by the E.U. to eliminate over 2,700 potentially harmful ingredients.)"

Jones Road has a variety of incredible products, many of which are multipurpose. Here are some of our favorites!

The Face Pencil, $25

The Face Pencil, which comes in 25 different shades, is an all-in-one pencil that covers dark spots, color corrects, lightens dark circles, covers dark spots and blemishes, and more. It's like a concealer, under-eye brightener, and color corrector all in one! Want to use it in even more ways? Buy a darker shade for contouring or a lighter shade for highlighting. You could even use it as an easy one-shade eyeshadow.

>>Get it here

Miracle Balm, $38

Another incredible multipurpose product is the Miracle Balm, which provides an allover glow. The Miracle Balm comes in four different colors — Au Natural (Clear), Dusty Rose, Bronze, and Tawny — and provides a little bit of moisture, soft color to enhance the complexion, and a dewy glow. People love to use the Miracle Balm on their cheeks, eyelids, and all over the face to brighten the appearance and refresh the look.

>>Get it here

The Best Pencil, $22

No makeup collection is complete without the perfect eyeliner, and The Best Pencil is exactly that. Bobbi Brown based this eyeliner on the highly pigmented formulas of the 1970s, so it's a great formula for blending, smoking out, or creating graphic looks.

>>Get it here

Just A Sec, $26

Everyone needs a great one-and-done eyeshadow, and Jones Road provided the perfect option: Just A Sec, an eyeshadow that comes in six shimmering colors. The eyeshadow has a luminous, crease-free formula, and a cushiony texture.

>>Get it here

Cool Gloss, $22

Finish off any look with the perfect flush of color across your lips using the Cool Gloss. This high-shine lip gloss comes in seven flattering shades. The formula is moisturizing, comfortable, plumping, cooling, and never sticky! You can even use these on the cheeks for a sheer tint.

>>Get it here

Check out the rest of the amazing Jones Road products — like The Mascara, The Oil Stick, the Eye Cream, the Sparkle Wash, and more — on the website!


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