KVD Beauty rebrand
photo: KVD Beauty

After years and years of dominating the makeup game, KVD Beauty is shaking things up. The brand has completely rebranded after founder Kat Von D's departure in 2020, and the changes are a lot more than just a name change. So whether you're a longtime fan of the brand or new to the cult-favorite, the rebrand is worth witnessing for everyone. Check it out. 

The rollout comes with news of new products, a new team, and a new look. 

Now don't worry. What made KVD Beauty such a must-have in the first place were its high-frequency formulas, and that isn't going anywhere. However, the brand will be getting brand-new, sleeker packaging, still sticking to its tattoo roots. When it comes to the team side of innovation, tattoo artist Miryam Lumpini and Anthony Nguyen have joined, helping the brand further reach its full creative potential. 

There's a lot more to see with KVD Beauty, and the changes will keep happening into 2022.