Primark is out to make fans of The Little Mermaid fall in love and then fall apart in a matter of seconds. The brand just surprised its shoppers with an announcement about a makeup collection dedicated to our favorite mermaid, Princess Ariel. You read that right. The Little Mermaid is finding a way to be part of our world yet again! She's swimming her way back into fans' lives to splash a little extra beauty on makeup bags, bathroom counters, and vanities.
Having heart palpitations? Seriously, same. Ariel and the rest of the ocean gang have stolen our hearts and hidden them with the rest of their thingamabobs, so this makeup collection is just perfect. Or is it?
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