So this is what MAC had left when I got inside ???? pic.twitter.com/p5Ew1GUqgx
— ashley mcbride (@ashleynmcb) July 29, 2017
Went to @MACcosmetics stores & both out of free lipsticks which happened to be out 30 minutes before I got there. Really! #maclipstick #scam
— Arnecia Nicole W. (@RoseateHeart) July 30, 2017
I got to the #MAC store 3min after opening and they were out of lipstick. Few giveaways. Not worth ur time #NationalLipstickDay
— jen (@Ladidadijenna) July 29, 2017
Plus, for a brand that celebrates all skin tones, the lipsticks it offered weren't for all complexions.
What am I gonna do with this ???????? #NationalLipstickDay #mac pic.twitter.com/U5xIj6UfZ2
— Niqua Jeanette (@KissMy_Fashion) July 29, 2017
These are the colors they are giving away tomorrow. I think I'll stay in bed. #NationalLipstickDay #MAC pic.twitter.com/XHNfD1GXUA
— AA (@annjellyyy) July 28, 2017
@MACcosmetics You lost 100 customers for every 10 lipsticks you gave away during your bogus #Nationallipstickday promotion. #maclipstick Boo
— Lu Z Gee (@morganandeastma) July 29, 2017
I've always been a major fan of the brand, and have religiously bought its products since I started wearing makeup. However, this giveaway made me question my MAC Girl status.

When I first started wearing makeup, MAC was THE ONLY brand that I was allowed to wear. My mother and many Black women in my family trust its products to complement our skin tones. And as a woman of color, it's always been an uphill battle to find a brand that has both the quality and consistency that works for me. However, spending a Saturday morning in line with hundreds of other furious MAC-lovers made me want to move on to another brand. Possibly for good.
I love National Lipstick Day as much, if not more, than the next girl rocking Ruby Woo— but taking advantage of your loyal customers is definitely not the way to go. Next time MAC advertises free lipstick, I'll avoid the scam and just stay home.
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