Kylie Jenner went viral on Twitter, but not for her cosmetics or skin care line. The billionaire was trending because of a moment in her office tour video on YouTube when she sang her 1-year-old daughter a song.
The internet took hold of the clip and turned it into hilarious memes. Even celebrities like Ariana Grande and Miley Cyrus got in on the fun. But Jenner, always the businesswoman, had other ideas for the meme — merchandise.
Now, there are two hoodie sweatshirts available on The Kylie Jenner Shop one day after the meme blew up.
Taking full advantage of the momentum from the meme, Jenner got to work right away and created a hoodie to sell on her website. The black sweatshirt features Jenner's face in a sun with the words "Rise" and "Shine" running down either sleeve. When Kylie shared the news that she was selling merch based on the meme people had mixed responses.
"A business woman we stan," one person tweeted. But another made fun of the look and sarcastically wrote, "Graphic design is my passion."
The simple design is a part of the meme aesthetic, but some think it just looks thrown together. Either way, it's clear that Jenner's mind immediately went to monetizing when the meme grew in popularity. The mogul has an eye for marketing just like the rest of her famous family.