Beyonce
photo: Getty Images

In case you didn't get the memo, Beyoncé recently announced that she's relaunching her Ivy Park athleisure line with Adidas. 

Originally, Ivy Park had teamed up with Topshop when it first entered the market in 2016. But that all changed when Topshop owner Sir Phillip Green was publicly accused of harassment and racism toward his employees in the UK.

Being the move-making queen that she is, Beyoncé wasted no time buying back the shares of the company that were owned by Topshop and began strategizing about the future of her Ivy Park brand. And by the looks of it, she has no tolerance for bigotry, discrimination, or lack of diversity.

On Thursday, Beyoncé officially announced that she's partnering up with Adidas.

Her fashion-fitness line, Ivy Park, is joining the Adidas family. The new partnership was announced in a joint statement on Beyoncé’s website and on the Adidas website. 

"Adidas and Beyoncé have announced a multi-layered partnership that will include inspiring and empowering the next generation of creators, driving positive change in the world through sports, and identifying new business opportunities," the statement read.

Bey called it "the partnership of a lifetime."

"This is the partnership of a lifetime for me," Beyoncé said. "Adidas has had tremendous success in pushing creative boundaries. We share a philosophy that puts creativity, growth, and social responsibility at the forefront of business. I look forward to re-launching and expanding Ivy Park on a truly global scale with a proven, dynamic leader."

Adidas is pretty excited about the collab, too.

Eric Liedtke, an Adidas executive, called Bey an "iconic creator."

"As the creator sports brand, Adidas challenges the status quo and pushes the limits of creativity through its open source approach," Liedtke said. "Beyoncé is an iconic creator but also a proven business leader, and together, we have the ability to inspire change and empower the next generation of creators."

Needless to say, fans are READY.

On Instagram, one fan wrote in all caps: "WE LEFT TOPSHOP FOR ADIDAS WHEWWWWW COME ON SIS." 

Another fan shared their enthusiasm by saying that they are getting their "coins in formation," which is honestly how we're all feeling right about now. Time to start saving for that first collection drop!

Nike must be SHOOK right now.

Imagine working for Nike and seeing that Beyoncé had just signed with your number-one rival. That has really got to sting. I picture their headquarters looking a little chaotic right about now. I mean, honestly, how can you even begin to find someone more iconic than Queen B herself?

But no one is feeling worse than Reebok.

According to ESPN writer Nick DePaula, several other sportswear brands tried to get Beyoncé to sign on. In fact, she initially met with Reebok, but allegedly cut the meeting short after she called out the brand for its lack of diversity and not representing her personal experience and skin color. Yikes!

DePaula said that she met with all the big names.

"Throughout this process over the last year or two, she had discussed with Under Armour, with Reebok as well, Jordan [at Nike] at one point was interested in maybe partnering with her," DePaula told the hosts of ESPN’s The Jump, further proving that literally everybody wants a piece of Bey.

Apparently it didn't take long for the superstar to figure out Reebok wasn't going to be a fit.

DePaula continued: "She had a meeting at Reebok, and they had a whole presentation of everything, potential products, how this could all look, and she kind of took a step back and said, ‘Is this the team that will be working on my product?'”

Obviously, she wasn't having it and straight-up walked out of the meeting.

Reebok has since pushed back against DePaula's account.

A rep for Reebok told TMZ: "The report that Beyoncé walked out of a meeting with Reebok due to lack of diversity is categorically false. Our discussions with Beyoncé and her team continued for several months after our initial meeting. We are disappointed that false information is being reported as fact."

So, what is the truth?

Whether or not DePaula's story is accurate, one thing is certain: Beyoncé x Adidas is literally the stuff that dreams are made of. Hopefully the first collection arrives soon, because my wardrobe is ready for some Bey-approved leggings, sports bras, and running shoes. 

In related news: RIP my bank account.