Beyoncé rarely speaks about social issues publicly, but that doesn't mean she isn't always watching and ready to take action. Topshop got the wake-up call from the Queen after its owner, Sir Phillip Green, was accused of racial, physical, and sexual abuse in October 2018, as reported by The Telegraph.
In November 2018, Beyoncé swiftly ended her partnership with the brand on the Ivy Park athleisure label. Now, the singer has inked a deal with Adidas for a relaunch of the athleisure brand along with other new products. We stan a considerate boss of a queen.
Beyoncé first announced a partnership with Topshop for the Ivy Park brand in 2016.
The athleisure brand was named after her daughter, Blue Ivy, and the childhood park where she grew up running and working out in her hometown, Houston. Its clothing options included items like leggings, crop tops, casual dresses, hoodies, bodysuits, and more. The clothes were also available at Topshop but also at places like ASOS and Nordstrom. The last collection under Topshop was available just a few months ago.
Sir Phillip Green denied everything.
According to The Telegraph, Green's lawyers shared that he denies any unlawful "racist behavior" and "sexual behavior." Per the court documents obtained by the outlet, his lawyers do assert that Green's “style is predominately jovial in nature” and that he “has in a playful way poked and prodded individuals with whom he has worked closely."
Lol. OK. What does that even mean?! Either he sexually, physically, and racially harassed people or he did not. Explaining away the harassment with a joke angle does not excuse the behavior, so why was this submitted as an excuse at all by lawyers? Sexual jokes in the workplace are considered to be sexual harassment. The same goes for racist jokes.
Beyoncé obviously wasn't buying it either.
"After discussions of almost a year, [Beyoncé's] Parkwood has acquired 100% of the Ivy Park brand," Ivy Park said in a statement. "Topshop/Arcadia will fulfill the existing orders.”
The original split between Beyoncé and Topshop was 50-50, so she paid for Topshop's entire 50% share of the company. I'm sure that dollar amount is way higher than I can count.
It's also interesting to see that the Ivy Park brand confirmed in November 2018 that it had been in talks to split (or at least rearrange ownership percentages?) with Topshop for over a year. That pushes the first inklings of a split back to November 2017, which was before the sexual assault and racism allegations were published. This means Beyoncé had concerns about Topshop after only one year in business with the brand! It's possible that the more recent allegations may have only furthered her decision to own Ivy Park fully.
"This is the partnership of a lifetime for me," Beyoncé shared in a statement on the Ivy Park page of her official website.
Peep that bit on social responsibility. Beyoncé gets it.