When I was younger, my mother used to tell me that one day, I'd watch in horror as everything I wore as a teenager would come back into fashion.
At the time, I couldn't imagine a day when I *wouldn't* want to wear embroidered flare jeans and butterfly tops, but time passed. And now that day that she warned me about has arrived.
Noted aughts celebutante and reality TV star Paris Hilton announced that she's designing a new clothing collection with online retailer Boohoo. Translation — hold on to your butts, everyone. Fashion is about to get reeeeeeally shiny again.
The Boohoo x Paris Hilton collection will range in price from $15 to $70, with designs reflective of Paris' "favorite trends and fashion moments from the early Aughts."
Per WWD, this means "Animal prints, slinky metallics, palm prints inspired by her hometown of Beverly Hills, and cheeky slogan pieces with her mottos such as “That’s Hot”."
Hilton describes her collection as "Very Paris, inspired by my life and style, the early 2000s, Beverly Hills and Ibiza."
There's even going to be a hella naked silver version of her iconic 21st birthday dress — just in case that's something you want.
And if you're watching fashion trends, you know this is right on target — because Paris' late '90s, over the top style is back again.
In a statement provided to WWD, Natalie McGrath, vice president of marketing at Boohoo USA, said, “What we were seeing coming through with all the trends this year was a throwback to the Nineties and the early 2000s. We wanted to home in on that trend and own it from a collaboration standpoint. What better to follow with an icon from that era, Paris Hilton.”
The 70-piece collection will include ready-to-wear items like dresses and tracksuits (of course), as well as swimsuits.
We've only seen a few campaign images, and while I'd *really* rather not relive my baby pink pleather pants teen years, I freely admit that the vibe is VERY on-brand for Paris.
We haven't yet heard anything about this collection's sizing. Boohoo's site has an extensive plus and curve section, but celebrity lines are occasionally straight sizes only.
Let's HOPE that's not the case.
The entire Boohoo x Paris Hilton collection launches June 20 exclusively on Boohoo.com. The summer of Paris is upon us — yet again.
2001 nostalgia. That's hot.