The rage over this mystery top spread so widely and quickly that Urban Outfitters removed it from its website.
Good work, internet.
This outrage-and-removal process is far from new to Urban Outfitters.
The brand has attempted to sell several extremely offensive items, including but not limited to the following: A Kent State sweater that appeared to be blood spattered (above), a "drunk Jesus" t-shirt, and numerous shirts glorifying mental illness and eating disorders. All of the items were pulled from UO after widespread outrage.
Many people believe Urban Outfitters and similar brands sell controversial stuff on purpose to attract young audiences.
Because controversy gets shared more than anything on social media, and you know what they say: all publicity is good publicity.