On the first season of "Riverdale," Lili Reinhart's character Betty Cooper found herself dabbling between various love interests (namely, Archie and Jughead).
By the end of season one, Betty and Jughead (er, "Bughead") definitely had a thing going on.
These romantic plotlines are gripping — but now fans are confusing Reinhart's onscreen romances with the relationships she maintains with her co-stars IRL.
Fans have long speculated that Reinhart and costar Cole Sprouse are a legitimate real-life couple; however, viewers have now begun romanticizing a possible relationship between Reinhart and fellow "Riverdale" star KJ Apa, as well.
Internet sleuths have dedicated entire social media accounts to dissecting the interactions between Reinhart and her castmates, making it difficult for fans determine where Reinhart's character ends and her own personal life begins.
In a Tumblr post, the actress reminded fans that her personal relationships are private and not up for discussion.
"It’s horrifying how invested some people are in my love life," she wrote. "Emphasis on 'my.' It is mine. It is private. If a stranger’s love life is causing you anger, frustration or anxiety… please reevaluate your priorities."
She added, "I also want to point out that there is a difference between shipping Betty and other characters, and shipping me with literally everyone I make eye contact with. There are so many other things to focus your attention and energy on."